Bri Heu is an independent brand strategy consultant.

I develop vision, creative ideas, and confidence for brands.

With 10+ years of experience shaping positioning, branding, and creative marketing at places like Jones Knowles Ritchie, King & Partners, Farrynheight, and HBO, I work closely with brand partners and agency teams to incorporate strategic rigor and creative thinking to any project from building a brand from the ground up to shaping themes and narratives for corporate summits.

Additionally, I co-own La Flor Pizza in Brooklyn, NY where I lead brand and marketing.

Expertise

Brand Strategy & Positioning

I build foundations that unleash brands, not contain them. From positioning and architecture to naming and tone of voice, I create the strategic springboard for brands to grow louder, sharper, and more iconic.

Creative & Experience

Collaboration is one of my strengths. As a thoughtful creative partner, I bring visual thinking and campaign concepts to support identity strategy, design audits, experiential programming, event narratives, and more.

Leadership & Operations

Having built my own teams and worked across entrepreneurial agencies, iconic studios, and in-house marketing teams, I understand the business of creative strategy from resourcing and recruiting to new business and scoping.

Steve Madden

Brand Positioning, Messaging
Agency: King & Partners
Turtle Bay Resort

Brand Positioning, Messaging, Copywriting
Agency: King & Partners
Rio Las Vegas

Brand Positioning, Messaging, Naming & Nomenclature
Agency: King & Partners
Alila Hotels

Brand Positioning, Messaging, Website
Agency: King & Partners
The Boca Raton

Brand Positioning, Tone of Voice, Social Media Strategy, Retail Strategy & Planning
Agency: King & Partners
Aurora Anguilla

Brand Positioning, Naming, Messaging, F&B
Agency: King & Partners
WorldSprings

Brand Positioning, Messaging, Campaign Strategy, Marketing
Agency: Farrynheight
Chase Travel

Brand Positioning
Agency: King & Partners
McDonald’s x Coca-Cola All Hands 2025

Conference Theme & Narratives, Programming
Agency: Farrynheight
Centersquare

Messaging, Visual Identity Concepting
Agency: Jones Knowles Ritchie
[solidcore]

Mental Health Awareness Campaign Strategy, Messaging
Agency: Farrynheight